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INDUSTRY GUIDES

Alcoholic Beverage Industry in China
For many years, Chinese consumers favored domestic alcoholic beverages. This habit is changing rapidly and though the most popular spirit continues to be the nation’s most revered high alcohol “rice vodka,” baijiu, more and more Chinese are learning to enjoy other spirits, wine and imported beer.

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Apparel and Fashion Industry in China​

China’s fashion and apparel industry continues to thrive, despite complicated economic and non-economic factors. The China National Textile and Apparel Council (CNTAC), the industry’s governing body in the country, estimates that China’s annual clothing retail sales could exceed US$415 billion by 2025 (vs. US$347 billion in the U.S.).

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Automotive Industry in China

Major trends, such as autonomous driving, connectivity, electrification, and shared mobility, are reshaping the automotive industry in China. As the world’s largest vehicle market and manufacturer, China’s domestic production is expected to reach 35 million cars by 2025.

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Chemical Industry in China
China is the world’s largest producer and consumer of chemical products, which makes the chemical industry central to its economy. As China’s economic policy shifts more to consumption-driven growth from that of investment, and toward more sophisticated products, the result is likely to lead to additional growth in specialty-chemical demand.
 

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Chinese Outbound Travel Industry
After almost three years of COVID-19 restrictions and mandatory quarantines, Chinese citizens are slowly feeling comfortable to travel again. Before the pandemic, China had the largest outbound travel market in the world. In 2019, Chinese tourists took 155 million outbound trips, totaling US$255 billion in travel spending.
 

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Construction Industry in China
China is the world’s largest construction market, with a size of US$ 4.6 trillion in 2022. The industry is projected to achieve an average annual growth rate (AAGR) of more than 4% during 2024-2027, supported by investment in infrastructure projects as part of the 14th Five-Year Plan (FYP) (2021–2025).

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Consumer Electronics Industry in China

It is hard to imagine our daily lives without a smartphone to communicate, a computer to work or headphones to listen to our favorite music. Products such as these, used in our daily routines, are classified as consumer electronics and are designed for communication, entertainment, or information purposes.

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Cosmetics and Personal Care Industry in China​
The beauty and cosmetics industry is one of the fastest-growing and most promising sectors currently in China. The Chinese personal care market registered more than US$59 billion in 2022 and it is estimated to reach US$78 billion by 2025. This places China's beauty market second in value only to that of the United States, which will be worth an estimated US$91 billion in 2023.

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Education Industry in China

With over 290 million students and 18 million teachers, China has the world’s largest education system. The sector broadly includes three areas: formal education, supplementary education, and education services, with an estimated US$300 billion in annual revenue.

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Financial Industry in China

Compared to Western economies, such as the United States, China’s financial sector is comparatively small, and its history of financial services and financial markets is relatively new. However, China’s increasing influence on the global economy is undeniable.

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Food and Beverage Industry in China​

Health, convenience, and innovation are currently the trends driving the food and beverage (F&B) industry in China. After almost three years of COVID-19 pandemic, Chinese consumers are now more than ever before aware of the importance of health and food safety. This represents new investment opportunities in the F&B sector.

Read the full guide here.


 

Healthcare Industry in China​

China’s aging population, along with an increasing health awareness, is one of the main factors behind the significant growth of the healthcare industry in the country. Revenue in the healthcare market is projected to reach US$19.07 billion in 2023, with an expected annual growth rate (CAGR 2023-2027) of 8.83%, resulting in a projected market volume of US$26.75 billion by 2027.

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Home Décor Industry in China

The rapid expansion of the real estate market and the growing urbanization process in China, represent an interesting business opportunity for companies in the home décor market. In 2023, the Chinese home décor market is estimated to reach US$20.23 billion with a CAGR (2023-2027) of 9.26%.

Read the full guide here.

Machinery and Industrial Equipment Manufacturing Industry in China

High-end technology and innovation are the focus of today’s machinery and industrial equipment manufacturing industry in China. As the world’s biggest producer and exporter of machines, China is constantly improving this sector through heavy investment and the development of new technologies, such as digitalized high-speed and high-precision motion control.

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Manufacturing Industry in China

Despite the global economic challenges of recent years, China remains the world’s manufacturing leader. Some international corporations may be choosing to move part of their operations to other regions; however, China is still the number one destination for entrepreneurs seeking to turn their idea into a tangible product.

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Media and Advertising Industry in China

After the United States, China is the largest media and advertising market in the world, with ad spending projected to reach US$ 198 billion in 2023. While traditional advertising channels, such as print and broadcasting, continue to shrink, online advertising has been booming and will represent 92% of total ad spending by 2027.

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Nutrition and Supplements Industry in China​

The rising health awareness and increasing disposable income among Chinese consumers are two key factors in the record growth registered in the China Nutrition and Supplements market, which is expected to reach US$ 40 billion by 2023 growing at a CAGR of 14%.

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Organic Products Industry in China

The market for organic products is relatively new in China. As the fourth largest organic market in the world and the first in Asia, China is an increasingly important buyer of organic products and offers interesting business opportunities with a large potential for growth. According to Renub Research, China’s organic food market size will reach US$ 30.88 billion by 2028.

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Pet Industry in China

China’s pet industry has grown rapidly over the last two decades. According to recent market research, the revenue in the pet industry will amount to US$ 66.1 billion in 2023, while the pet food segment will reach US$7.45 billion, with an expected annual growth of 10.96% (CAGR 2023-2027). In global comparison, most revenue in the food category is generated in the United States (US$57.63 billion in 2023).


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Smart Fitness and Sports Industry in China

As the Chinese population becomes more affluent, they are also becoming more health conscious. Due to the COVID-19 pandemic, consumers stopped going to traditional gyms and embraced products offered by the smart fitness and sports industry that allowed them to work out at home. The industry, which includes fitness apps, smart fitness wearables, and smart exercise equipment, will amount to US$5.2 billion in 2023.

Read the full guide here.

Textile, Leather and Footwear Industry in China

The textile industry in China is the largest in the world in overall production, exports, and retail, with an output of 58 million tons a year in the fiber categories alone, accounting for more than 50 percent of the world’s total. In 2023, monthly textile production volume was consistently around 3 billion meters.

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